Free-to-play on mobile: dos and don’ts
The developers of CSR Racing, New Star Soccer and Stick Sports on how mobile F2P works best.
Free-to-play is growing apace throughout the industry, but especially on mobile, where it's rapidly becoming the dominant business model. After the success of games like CSR Racing, New Star Soccer and the Stick Sports series, we asked their creators for their insight into how to succeed – and fail – in the free-to-play space.
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